United Way of Mahaska County
The Challenge Vaccines have been a normal part of American wellness routines for decades. But in rural Mahaska County, Iowa, misinformation surrounding the COVID-19 vaccines cast doubt on their safety and efficacy, resulting in low vaccination rates among young and working-age residents. To combat the rise in vaccine hesitancy, United Way of Mahaska County received […]
City of Waterloo
The Challenge The City of Waterloo is gaining momentum, recruiting businesses, redeveloping its downtown, and leading in technology and infrastructure investments. But the city suffers from a perception problem driven by decades-old economic and social issues, and a small but vocal group was controlling the narrative. Many residents are unaware of all the positive work […]
ECR Llama Campaign
East Central Region Mental Health Services The Challenge As COVID-19 upended our lives, another public health emergency was growing larger by the day—Americans were experiencing mental health symptoms at an increasing rate, and few were getting the professional help they needed. The pandemic exacerbated this crisis, thrusting mental health challenges—and potential treatments—into the public spotlight. […]
Linn County Public Health
The Challenge First, COVID-19 came for the world—then the world came after COVID-19. Within a year of the first reported case, scientists developed multiple vaccines proven to both reduce the transmissibility of the virus and prevent severe infection. This was supposed to be the hard part. But as it turned out, the bigger feat would […]
The Lester Buresh Center
The Lester Buresh Center The Challenge For years, the City of Mount Vernon dreamt of building a community center that could host everything from children’s sports to senior coffee groups. After decades of planning, the city was finally ready to bring their vision to life. That’s when they turned to de Novo for help branding, […]
Rally CAP
Cedar Rapids Metro Economic Alliance The Challenge The COVID-19 Pandemic forced many local businesses to close, cut back hours or change the way they traditionally conducted business. Stay at home recommendations also meant that many consumers were not visiting local shops. In a sentence? Business was HURTING. Industry The Work Our Approach Our approach was […]
IntelliSee
IntelliSee The Challenge When de Novo first met with the brains behind IntelliSee (a company that uses artificial intelligence to visually detect threats to human safety), the startup had cool tech, limitless potential and the ambition to match. But their first product was still in development. And they had no brand, logo or identity to […]
Aura Cacia
Aura Cacia The Challenge Aura Cacia partnered with de Novo to attract and convert new audiences. They wanted to reposition their brand as young and fierce, with a focus on emotional wellness. Together, we developed a digital campaign, “Own It,” to help people find balance in their lives, embrace their imperfections and love themselves unabashedly. […]
Brucemore
Brucemore The Challenge Preserving a single historic structure is no easy feat. Now add six more outbuildings and 26-acres of painstakingly manicured landscape to the mix, and you’re in for a hell of a ride. Just ask Brucemore, the historic gem of Cedar Rapids. Although plans were made to sustain it in the 1980s, the […]
UI Center for Advancement
University of Iowa Center for Advancement The Challenge Building a world class children’s hospital is a massive undertaking. So when the UI Stead Family Children’s Hospital was finally completed in 2017, our friends at the University of Iowa Center for Advancement came to de Novo looking for a way to show their gratitude to major […]
