Fresh

Thinking

Fresh Thinking

by de Novo.

At de Novo, your goals become our goals. It’s how we help our clients succeed. Want to pull back the curtain and see how we do it? Check out our various insights and musings on our blog.

Amplify City Communications: Why Marketing Agencies Make The Perfect Partner

Through key marketing principles, cities can streamline messaging, reach audiences where and when it matters, and build a recognizable identity that fosters a stronger community and promotes growth.

Think Fresh – Episode 7: Powering Cities Through Communications

Links: City of Mount Vernon Website: https://cityofmtvernon-ia.gov/

Messaging Matters: Identifying Your Messaging Strategy and Needs

Ever read or heard something that made you feel? Happy. Angry. Inspired. It was likely the result of good writing. So, let’s talk about messaging.

Think Fresh – Episode 6: S&M: You Know, Sales & Marketing

In this episode, we welcome Jill Mast, de Novo’s VP, Director of Client Services and former Pancheros commercial extra, to chat S&M (Sales & Marketing!) and how both departments can—and

Using AI for Data Organization and Analysis

Will AI compromise creative work? It’s the burning question across our landscape. With the rise of generative AI, people (including us) are rightfully concerned about its impact on creators. So,

Quit Stressing Over Image Sizes—We’ve Got You

Whether you are a marketer, a business owner or a traditional user, we’ve all experienced that heart-dropping moment when you hit “save” on a cover image and suddenly—it doesn’t look

de Novo Wins Four Communicator Awards

de Novo was recently honored as part of the 30th annual Communicator Awards, the leading international awards program honoring talent in the fields of advertising and communication.

Episode 5: Messaging Matters

In this episode, we tackle all things messaging, from how to craft compelling stories and helpful copywriting structure tips to AI’s true value in creative development. We also cover a

Episode 4: Leveraging Location to Enhance your Marketing

In this episode, Ryan Shenefelt is joined by our expert digital strategists, Ally Machala and Julian Klepach, to reveal the potential of location analytics. Discover how tools like Placer.ai can

Video Intern Recap: What I Learned at de Novo

“What I learned at de Novo is…. What I learned at de Novo is… What I learned at de Novo is…” As I write this blog post, I’m having a

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