Fresh Thinking
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Social Media Marketing & Management

Social media marketing and management leverage social platforms to promote your business or organization and engage with people in a relatable way. From developing campaigns, creating content, and monitoring performance, building a social strategy is about much more than likes, follows, and shares.

Social Butterflies

Polished but not fake. Personable and legitimate. Engaging without oversharing. Social media is a minefield unless you have an intentional plan. Just think of accounts that sit dormant without consistent posts. Whether you want to advertise on social platforms or need help managing your business’ profile with Facebook advertising management, we can handle it. When it comes to social media marketing, we start with strategy, understanding your overarching goals and audience to craft an approach that helps your marketing reach its full potential. This serves as the umbrella for all your social efforts, establishing consistency and increasing your presence.

  • Organic versus paid
  • Platform identification and curation
  • Timing and targeting

 

We know these terms and, better yet, how to use them to your advantage.

Social never sleeps, so we continually monitor your accounts for engagement, growth, and even suspicious activity. We also create a customized dashboard to track performance and deliver monthly insights. This helps us identify what’s working and what isn’t to refine our strategy, including everything from messaging and design to deliverability. The data enlightens our work, benefits your brand, and ensures you get the most value out of your social media efforts.

Why Social Media Marketing & Management Matter

Social media marketing is your opportunity to expand and experiment with your brand’s personality. Being seen on social is a cost-effective way to spread awareness and boost involvement. Living in these spaces means meeting your audience where they are.

Building a community on social media takes time, but it’s vital to boost your visibility and relatability. With dedicated social media marketing and management, you can expand your reach, avoid pitfalls, and tap into the potential of any platform.

Is it time to put social platforms to better use for your business? Reach out to de Novo!

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